Helping Brands Create Social Media Strategies That Work

The Double Edged Sword Of Social Media

The Double Edged Sword Of Social Media

Feb 15, 2013

Social media can be your best friend and a very powerful tool when it comes to attracting new clients, creating business opportunities or connecting with other like minded individuals but it can also be your worst enemy as anyone is free to say whatever they wish to about you and your brand. Take for instance the case of Fitness SF and there alleged non payment...

A Closer Look At RebelMouse

A Closer Look At RebelMouse

Feb 12, 2013

If you have explored Social 360 you may have noticed the Social Stream link at the top of the page. The page you will see is a visual representation of all my social activities from the various social networks I participate and am active on as well as hashtags I have selected. What Is RebelMouse? RebelMouse describes what they do the following way: RebelMouse...

5 Brands Killing It On Instagram

5 Brands Killing It On Instagram

Jan 15, 2013

Instagram took some heat in December with its policy changes and as a consequence a little bit of the shine has been lost on what is one of the hottest social networks around. Even though some sparkle has been lost Instagram is still hot and as a brand you shouldn’t ignore the opportunities that this social network provides to your brand. Here we will...

Learning The Basics Of Pinterest

Learning The Basics Of Pinterest

Jan 11, 2013

Pinterest has seen incredible growth and mainstream acceptance in 2012 but even with 25 million unique monthly visitors to the site they still have a long way to go as there are many people still unsure of what this social network is or how it even works. In this post we will attempt to make clear those two questions while providing a few ideas for you on how to...

How Social Networks Can Help You Accomplish Your New Year’s Resolutions

How Social Networks Can Help You Accomplish Your New Year’s Resolutions

Dec 31, 2012

With the New Year upon us many of us use this as a time to create resolutions to bring about changes in our lives aimed at improving how we feel about ourselves or for creating goals that we wish to accomplish throughout the upcoming year. As anyone who has created a New Years Resolution knows, creating the resolution is the easy part; sticking to it and...

Manufacturing Your Own Social Media Crisis

Manufacturing Your Own Social Media Crisis

Dec 6, 2012

Microsoft took to Twitter this week to promote their Windows Phone and in an effort to discredit rival mobile OS Android they tried to create negative sentiment for Android devices by attempting to trend the hashtag #DroigRage. It started innocently enough for @windowsphone as they shared an article on Android malware with their followers but as you can see it...