Here is what you can expect to hear in Episode #4 of the Social 360 Podcast. In today’s episode I begin with a little rant about this never ending winter we’ve been experiencing. I then get into productivity and how to increase it, a Twitter fail that may have affected you and women dominating social media.
I was recently working with an individual and we were going through his Facebook page talking about what could be done page engagement. Before the conversation even started I already knew what to expect as one of if not the first question.
“How often should I post?”
Comments are in important part of your site as they enable your community to connect and communicate around your content. They allow you and and your audience the chance to debate about what was just read, offer new insights and opinions and even ask questions about the content to the original author.
Having the ability to comment on the content published to your website helps to build community and strengthen relationships and even create ambassadors who take it upon themselves to champion what you say and even police the trolls. When it comes down to it, having a comment system in place is a powerful yet often overlooked tool in building brand awareness and fostering a sense of community.
To keep your audience interested in you and wanting to engage with your updates can be accomplished by sharing interesting, relevant and informative content. This is often easier said than done. Finding content is easy, finding great content is another story altogether. Not only can it be hard to find good content but it can also take an incredible amount of time to find and curate content that you and your audience will find useful.
Fortunately, many tools have become available to help with content discovery and curation. One particular tool that I have become very interested in and have been finding quite valuable lately is Scoop.it
In the third episode of the Social 360 Podcast I take a look at Trust, Top Gun (yes ,that Top Gun) and McSnapChat or more commonly known as McDonalds teasing its SnapChat appearance. I also share with you one of my favourite sites for finding images for my blog posts.
I love Chrome and have been using it since it was first publicly available. I was an early adopter, switching over from Firefox but the one thing I missed most about Firefox after I switched were the extensions. Thankfully it didn’t take long for Chrome to add this feature and now there is an extensive directory of extensions and apps that can make your daily routine easier.
My name is Chad Egeland and I have been working in digital marketing for well over 5 years. I have created Social 360 as a way to help businesses and brands to find information on how to best use social media, conversational marketing and digital marketing to build and grow their online presence while achieving higher sales.
This blog has been and will always be free to use and it is my hope you will find the information needed to help you solve any issue you may encounter.