This week I will be married for 10 years and while many of you are probably wondering what this has to do with social media. I think the lessons I have learned about marriage and relationships over the years are some that can help brands create the types of fanatical fans that stick around for years and decades instead of hours, days or weeks.
In Episode 10 of the Social 360 Podcast it’s all about Facebook and the great reach debate that has been happening but I look at it from a user, a marketers and Facebook perspective and then I share with you my tool selection of the week.
While most people involved in social media are working hard to grow their own follower count and increase their own numbers to hopefully increase the reach at which they can spread their message. I feel it is equally as important to find and connect with those that share your interests to build relationships and connect with and follow thought leaders and influential members in your industry.
But how do you find those people who are influential to you or share a common interest of yours? That is what we’re looking at in this article where I share with you 4 tools to help you make connections with people that matter to you.
Looking to find the perfect hashtag for your next tweet? RiteTag is the tool that wants to help you find, audit, schedule and monitor your hashtags so that your message can be seen by the largest audience possible.
This week on the show I’m talking about the new look Twitter received, Canva adding Pinterest templates, some recent changes to Facebook Ads as well as changes to the Facebook mobile app. The big topic of the week is on why you should be using an editorial calendar and finally I share with you my tool of the week.
We all make mistakes it’s a part of what makes us human. The trick of course, is learning from our mistakes in order to prevent repeating them in the future. In order to possibly save you the embarrassment, the time and possibly financial resources of making mistakes in social media I have compiled a list of 5 mistakes that I see commonly made and give you a fix for getting your marketing back on track.
My name is Chad Egeland and I have been working in digital marketing for well over 5 years. I have created Social 360 as a way to help businesses and brands to find information on how to best use social media, conversational marketing and digital marketing to build and grow their online presence while achieving higher sales.
This blog has been and will always be free to use and it is my hope you will find the information needed to help you solve any issue you may encounter.